Wedding Welcome Sign Sizes: The Guide I Wish I'd Had

The welcome sign is the most-photographed sign of your wedding day. It's also the one most couples order in the wrong size. Here's the practical, measurements-first guide we give to every bride who emails asking.

Welcome signs on Pinterest are a trap. The ones that photograph beautifully usually share two things: they're larger than you think (often 24"×36" or bigger), and they're displayed on an easel taller than you think (at least 5'6"). What looks modest in a photo is frequently massive in person, and what looks normal in person can disappear in a photo.

We make welcome signs every day, in every size. Here is how we think about the decision.

The two sizes you're probably choosing between

18"×24", the standard

This is the size most couples order and the size that works for most weddings. At 18 inches wide by 24 inches tall, it's large enough to be legible from 15 feet away and small enough to fit on a standard 5-foot easel without looking swallowed by the tripod.

Use 18"×24" if:

  • Your wedding has fewer than 150 guests
  • Your ceremony is indoors or under a tight venue entrance
  • You're putting the sign on a standard metal easel (not a floor-standing frame)
  • You want the sign to travel home in a normal car

24"×36", the statement

This is the size that reads like a venue sign, not a table sign. At 24 inches wide by 36 inches tall, a 24"×36" welcome sign is roughly the size of a framed movie poster. It holds its own outside a barn, under a tent, at the end of a long stone driveway, anywhere the scenery is big and your sign needs to compete.

Use 24"×36" if:

  • Your wedding has 150+ guests
  • Your ceremony is outdoors, especially against a big landscape (beach, vineyard, field)
  • Your venue has a grand entrance, a drive up, a tree-lined path, a stone arch
  • You want the welcome sign in the wide-angle photos, not just the close-ups

Bigger than 24"×36", the custom request

We make 30"×40" and 36"×48" welcome signs on request. They are beautiful and they are a project. You'll need a floor-standing easel rated for 36"+ boards, the sign won't fit in most sedans, and your florist will need to budget garland appropriately. If you want one, email us and we'll talk you through it.

Arched, oval, rectangular, the shape decision

A note on silhouettes, because this is where we see couples overthink. The shape of a welcome sign has almost no effect on legibility or photographability. It's entirely a styling choice. Here's how we think about it:

  • Arched. The silhouette of the moment. Reads modern, editorial, a little bridal-magazine. Pairs beautifully with floral garlands along the top curve. Our Arch Collection is built around this shape.
  • Oval (pill-shaped). Softer, rounder, more classic. Works well with serif typography and understated palettes. Good for couples who want "timeless" without "stuffy."
  • Rectangular. The most versatile and the most overlooked. A well-designed rectangular welcome sign feels intentional, not boring, and it fits in every frame.
  • Scalloped or wavy. Playful, a little 1970s, a little beach-club. The right choice if your invitations already have wavy edges or your reception is under string lights.

The shape doesn't change the dimensions in our listings. An 18"×24" arched sign and an 18"×24" rectangular sign take up the same footprint.

Easel heights (the thing nobody tells you)

The easel matters more than the sign size. A 24"×36" welcome sign on a 4-foot easel looks odd, because the bottom of the sign is near knee height. A 18"×24" welcome sign on a 6-foot easel looks grand.

Our rules of thumb:

  • 18"×24" sign → easel 5'0" to 5'6"
  • 24"×36" sign → easel 5'6" to 6'6"
  • Anything larger → floor-standing easel rated for the weight

Most florists rent easels as an add-on for $25, $50. You can also buy a black metal folding easel on Amazon for about $30; they work for weddings and store flat. Gold easels photograph warmer; black reads more editorial. Pick what matches your rest of your decor.

What are your Pinterest inspirations actually printed on?

Two materials account for almost every wedding welcome sign you see online:

Gatorboard. A rigid, lightweight foam-core board with a smooth printed surface. This is what we print on: 3/16" thick, weatherproof, and feels like a framed gallery print. It's what nearly every "custom welcome sign on Etsy" is printed on, even when sellers don't say so.

Acrylic. Clear or frosted plastic, usually 1/4" thick. Heavier than gatorboard, more fragile in shipping, and twice the price. The look is specific: very modern, very wedding-magazine. You see it more on table signs and seating charts than on welcome boards.

Mirror, wood, and chalkboard welcome signs also exist but are a different category, typically custom ordered from local wood-shop makers, not drop-shipped. Beautiful, but not the same question you're asking.

Before you buy, photograph your venue

Here's the exercise we wish every couple did: go to your venue, stand where your welcome sign will go, and take a photo. Then look at the photo. Is the spot in front of a big wall? A narrow entry? Against a landscape? Against a dark door?

A dark-background venue wants a light or cream welcome sign. A bright outdoor venue wants a sign with strong contrast (black on cream). A stone venue wants warm tones (our Tuscan Collection exists for this reason). A greenery-heavy venue wants muted or earthy palettes (see the Garden Collection).

This one exercise is worth more than reading any guide, including this one.

Quick reference

  • Most weddings: 18"×24", on a 5'6" black metal easel
  • Large or outdoor weddings: 24"×36", on a 6'+ floor easel
  • Tiny venues: 16"×20" (we make these on request)
  • Order 10 to 12 weeks out if you want proof time

If you're unsure, send us a photo of your venue. We'll tell you what size to order.